You hit an approach shot, look down at the clubface and see two grooves packed with dirt.
Most golfers give the face one quick swipe across whatever part of the towel is hanging from the bag and move on.
Sometimes that's enough.
Sometimes you're basically moving the dirt around.
That distinction matters more than it might seem, because the interaction between the ball and clubface changes when moisture, grass, sand or mud gets between them. The goal isn't to make your clubs look spotless. It's to give the next shot as clean and predictable a contact surface as practical.
That's the idea behind Aiming Fluid Golf's Scrub → Wash → Dry system.
